Google Analytics

Google Analytics Standard Reports Series

Google Analytics Standard Reports Series – #1: Overview and Real Time Reports

Once you’ve installed even the most basic configuration of Google Analytics, without any custom event tracking, you will have access to a huge selection of standard reports within your Google Analytics account. This sheer amount of data and reports in Google Analytics can be overwhelming for many users and there’s a significant risk of getting …

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What Is Google Analytics

What is Google Analytics?

Web Analytics Explained Google Analytics is the most popular Web Analytics tool in the world today. Before we understand what Google Analytics is, we need to understand more broadly what web analytics tools are. Web analytics can be defined as: “the collections, measurement and analysis of digital marketing and website data”. Web Analytics tracking tools …

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